How To List Your Products On Amazon
You are able to list an offer on an existing listing or to create new listings on Amazon as a professional seller.
It is important that you utilize good Amazon SEO techniques and then utilize Ads to help you increase the sales of your products. directly impacts organic sales.
When youre creating your product listings on Amazon, theres a lot of videos and tutorials that are available on the web.
I recommend that you stick as much as you can to Amazon-provided documentation or tutorials that link to active Amazon terms of service.
The Amazon platform has changed dramatically over the last 5 years. Older articles and tutorials may provide outdated information that could put your account in jeopardy.
If youre looking at resources on Amazon, check to make sure that nothing has changed on the platform.
There are also lots of Facebook groups and Reddit groups that you can find to help get additional up-to-date information on how to sell on Amazon.
Amazon details out in Seller University how to list your products, send a shipment to FBA, adjust your prices, and read many of the reports provided for sellers.
There are also many consultants and agencies that help brands launch their products on Amazon.
More Resources:
How To Make $1000/month Selling On Amazon
When you think about making an online purchase, your brain might be hardwired now to go right to Amazon. If thats true, youre not alone.
There are over 310 million active users on Amazon, and 100 million of them are Prime membersthats a lot of two-day shipping.
Amazon is an ecommerce behemoth, and the company is quickly moving into other markets like streaming services, grocery and food delivery, music, video games, fashion, and even healthcare. This vertical integration is making even it harder for smaller businesses to stay competitive.
As they say: If you cant beat em, join em. And there are plenty of ecommerce brands making a lot of money by selling on Amazon. While running your own ecommerce site provides more control over branding and profit margin, you cant ignore Amazonin fact, you might be better off joining.
If youre looking to increase profits from your ecommerce business, it’s time to start selling on Amazon! Ready to get your feet wet? Wondering how to make $1,000 per month selling on Amazon? Before we get into how to accomplish that, lets review some basics to see if selling on Amazon is the right opportunity for you.
Amazon Has A Lot Of Fees
Amazon needs to make money like any other business. For every income opportunity offered, expect there to be something in it for Amazon too. Their Fulfillment by Amazon program, for example, gets your product to more customers, but setup, receiving and storage can cost hundreds, or even thousands, of dollars in fees. Find out exactly what Amazon will charge to get your products to your customers before you sign up so that you can recalculate your profit margins rather than being surprised by them down the road.
Related: What Comes Next for Ecommerce and Digital Retail?
Read Also: What Are The Requirements To Sell On Amazon
Sell A Product Using Amazons Fba
FBA means , and as a seller, all you would need to do is ship your inventory of products to Amazons warehouse and they take care of shipping it for you.
Some merchants choose to ship out products themselves, in order to avoid hefty fees Amazon charges.
There are pros and cons of doing this, but if your product sells in high volume, it makes the most sense to ship via FBA.
Out of all the options listed in this article, becoming a seller has the greatest opportunity for you to cash in on extra income, but it also involves the most amount of research and uncertainty.
Before you start, you first need to have an understanding what it entails. You run the risk of losing money if you dont do your due diligence first.
Im speaking from first-hand experience on that one.
My Amazon Mistake
Ive sold products on Amazon for the last year, and Ive learned that research is a critical factor, before you start.
This was my biggest mistake. In a nutshell, I didnt do enough research around the product before making a huge purchase of 1,000 units.
After shipping costs from China were factored into the retail price, the product ended up being too expensive to sell , and I was forced to take a loss.
If you want to really learn about how to sell on Amazon, it takes a lot of due diligence, YouTubing, reading and talking to others who have been in the business.
The awesome thing about Amazon is the sheer number of potential customers that may click and hopefully buy your item.
Recap FBA Tips:
List Your Books On Amazon
- Type the book’s ISBN code into Amazon’s search bar. If the book was printed before 1970, enter the title manually.
- Once on the product listing page, click the “Sell on Amazon” button.
- Enter the SKU. This can be an SKU of your choice, or if you leave it blank, Amazon will generate one for you.
- Select your price. To match the lowest price, simply click that button.
- Enter the total quantity. The default is one unit.
- Choose the condition. It’s vital to be 100% honest about the quality of each book.
- Select your fulfillment channel .
Read Also: How To Deliver Amazon Package To Locker
Find Private Label Products To Sell On Amazon
An offshoot of direct-sourcing is private labeling, and its a great way to find products to sell on Amazon under your own brand. Private label suppliers manufacture goods, then label, tag, or package them under your brand.
You can find private label products in virtually any product category, from personal care items and cosmetics to kitchen tools, pet supplies, gourmet foods, and much more.
The process of finding private label products to sell on Amazon is similar to finding wholesale and direct-source suppliers. Many manufacturers offer a private label option on their stock goods. Or, you can find private label vendors within a specific product category using a quick online search, like this:
When it comes down to it, private label sourcing is similar to buying from wholesale or direct-source suppliers. You have to buy in minimum quantities, and stock and ship products to your customers. Of course, this can be done via your own fulfillment setup, using FBA as your Amazon fulfillment tool, or a combination of both.
Likewise, you need a way to track your inventory and product costs and forecast your reorders. The same inventory tracking tools that work for wholesale and direct-source purchasing can help you organize your private label product sales on Amazon.
Give InventoryLab.com, Sellics.com, and Shopkeeper.com a try if youre heading down the private label path.
Pros and cons of private label sourcing
Review Best Sellers Pages Within Your Potential Categories
Next, if you want to explore your opportunities and competition within a certain category, you can simply head to Amazon itself, search for that category and add best sellers to your search term. Heres what we found searching for best sellers novelty scarves:
The Best Sellers page lists the top 100 sellers in that category. From there, you can click into different items and scroll down to gauge their sales popularity.
The product description detail that Amazon provides on each item tells the story of its overall popularity. For example, this item is pretty popular according to:
-
Its Amazon Best Seller Rank of 5,836 in the huge Clothing, Shoes, and Jewelry category. As a rule, anything with a BSR under 10,000 in a major category has respectable sales velocity.
-
Its 145 reviews from customers show that this item has a track record of sales.
Reviews add up over time, but each review shows the date, so you can use reviews to gauge how many of a given item sold in a set period of time. According to Amazon Seller Central, only about 10% to 20% of customers actually leave feedback. So 145 reviews can equal anywhere from 700 to 1,500 actual sales.
Its not a perfect market analysis, but it helps you determine if an item has enough demand to make it worthwhile. It also helps you see what your competition is doing and uncover ways to improve upon their products.
Also Check: How To Get Britbox On Amazon Prime
Sell Products Under Amazons Private Brands
The program is an incentive for manufacturers to create their own brands with innovative products. Youll sell those products exclusively on Amazon as a private brand supplier.
Amazon guides you through the entire onboarding process, providing you with useful tools to create your brand. Youll also benefit from a suite of marketing support.
If youre unsure about what types of products will perform well, Amazon can facilitate product testing and customer feedback.
For those of you with direct access to manufacturing, becoming an Amazon Accelerator brand can be a great way to make some cash with substantial margins through this marketplace.
How To Become A Profitable Amazon Seller
One of the biggest advantages you have as an internet entrepreneur starting out today is that you dont have to figure everything out for yourself. There are so many tools and resources to help guide the process, community forums to ask questions, share advice, hear stories, and examples of profitable online businesses to follow.
Also, you can leverage one of many existing and established online platforms as a selling marketplace to make your business start-up quick and easy, without the need to create your own website, online store, or ecommerce site. In fact, these third-party services could form the basis for your venture in the long term.
The undisputed most powerful online selling platform today is Amazon, accounting for nearly 39% of all ecommerce retail sales in 2020, at over $260 billion, and still growing in 2021. By 2026, analysts predict Amazon’s overall revenue will double. Over the years this one-time bookseller has become a dominant online retailer, selling everything from toilet paper to tennis shoes to high-end electronics.
Such massive growth points to a strong and innovative company. And while that certainly is positive, its not why you, as a solo Internet entrepreneur, should be interested in Amazon.
You May Like: How Long Does It Take For Amazon Prime To Ship
How To Find Product To Sell On Amazon
Weve covered finding profitable products to sell in the past but we have never put it together in a comprehensive post like this.
Heres the deal:
Without a profitable product to sell you have no Amazon business.
When starting to sell on Amazon this is the part most people tend to overlook and rush. One of the biggest questions that we get over email is How do you find a profitable product to sell
What people actually mean is Can you tell me which product to sell and its not that simple. A profitable product falls at the intersection of your interests and profit margin.
Step 1: Narrow Your Product Research Criteria
You want your first product to be whats called your beach head product. Its one that generates sales for you right away and then you can branch out from.
Trying to pick a niche when first starting out can become difficult and overwhelm you.
Our goal is to make this process as roadblock free as possible. That way you can get motivated and continue to make progress.
Startupbros doesnt believe in profitable niches but instead profitable products.
So, we need to establish the bare minimum requirements that determine a good product to sell.
Look:
This is the Startupbros Guidelines to Finding A Profitable Product to Sell.
Also, look at products under sponsored ads selling on Amazon. If someone is spending money advertising them then theres a good chance the product is selling well.
This is the Startupbros Guidlines for Bad Products to Sell On Amazon:
Now:
Hook The Reader With Your Opening Line
Your opening needs to immediately grab readers attention. One foolproof way to do that is with social validation: offer evidence that other people like your work, whether thats an impressive sales figure or a quote from a glowing review. Dont have anything like that just yet? Not to worry just make your headline snappy and exciting.
Amazon supports formatting for your book description, so feel free to make your headline pop with some different visual styles. Youll want to keep your blurb relatively simple, visually speaking, but this opening is the perfect place to grab attention with one or more of the following:
- Bolding: < b> this is the text you want in bold< /b>
- Italics: < i> this is the text you want in italics< /i>
- Blockquote: < blockquote> this is the text you want formatted as an indented quote< /blockquote>
Also Check: Cost Of Britbox
How To Give Your Amazon Creative A Boost
Amazon branding is crucial for building your brand equity, building a connection with shoppers, and establishing trust. The good news is that there are more tools than ever at your disposal to build your branding on Amazon.
Here are a few ways to start the process of optimizing your creative on Amazon:
- Work with an agency to transfer your brand equity to Amazon using A+ Content, EBC, and Stores.
- Analyze Amazon customer reviews to understand what trigger words customers are searching for .
- Pull your advertising search term report to understand what words consumers are searching for when they purchase your products.
- Create comprehensive detail pages, images, and copy. By pairing attractive content and imagery, youll be able to more effectively communicate why consumers should buy your product.
More resources on Amazon Creative:
Now lets get into the game-changer: Amazon advertising.
Bottom Line: How To Sell On Amazon
Amazon is an incredibly accessible platform that welcomes all kinds of sellers, from individuals selling a few items per month to power sellers moving thousands of products each day. There are many ways you can sell on Amazon, but the competition is fierce and Amazon is a demanding marketplace.
You need to approach every Amazon product opportunity from a profit perspective. This means you must figure your seller fees and the cost of the goods you sell and add to that the time value for sourcing products, creating listings, managing inventory, and shipping orders. Once you understand your costs, you can make decisions to help balance efficiencies, increase net profits, and find ways to grow.
After figuring Amazon out, you might want to look at the Walmart marketplace next.
Are you an Amazon seller, or hoping to become one? If so, wed love to hear how you got your start, or what youre planning to sell on this vast platform. Please share your experiences and thoughts in the comments below.
About the Author
Also Check: How To Get Britbox On Amazon Prime
Amazon Shipping And Fulfillment Options
Before we talk about shipping and fulfillment options, lets briefly discuss UPC codes. In short: If you dont have UPC codes, get them.
There is only one legitimate producer of UPC codes that exists globally: GS1.
GS1 is a non-profit organization that has set the global standard for supply chain barcoding.
There are more than 100 GS1 organizations around the world GS1 US is the organization that serves US businesses. GS1 issues unique prefixes to brand owners so that they can create their own unique barcodes containing the prefix number given to them by GS1.
Leverage Amazons Algorithms To Help Sell Your Ebooks
Now that your KDP book’s product page is polished for maximal conversion, its time to increase your traffic and get as many eyeballs on it as possible! While there are plenty of ways to market your ebook off-platform, this section will focus on how to make it easy for relevant readers to find it on-site.
Remember, when it comes to books, Amazon is the worlds leading search engine and recommendation system. There are many ways to send readers to your book page. But what you really want is to reach the point where Amazon does the bulk of the for you. Lets start by demystifying the Best Sellers Rank.
Recommended Reading: How To Make A Playlist On Amazon Alexa
How To Create An Amazon Listing And Ship To Amazon Fba
Follow these steps when you want to create an Amazon listing:
Step 1: Go to seller central on Amazon and select the inventory drop down and select Add a Product.
Step 2: Next you want to select create a new product listing and start from scratch.
Step 3: Choose the category of the products youre going to be selling. Make sure that your product category is not restricted. If you sell in a restricted category you wont be able to create your product listing until youre approved.
There are plenty of categories that dont require approval so keep it simple and keep moving forward! Find the closest thing that relates to your product.
Step 4: Fill in the required info. You just want to get the product listing up so that you can send your products into Amazon FBA.
You can focus on after the inventory arrives in Amazon.
Next you want to fill out these spaces to complete your product listing and get your Amazon FBA listing completed.
Title:
You want your product name here, you can change it later.
Manufacturer:
Since youre a private label seller you can list your company name as the manufacturer. If you dont have a company name just make it the company name you will have in the future. Again dont let this stop you.
Brand:
Your brand can also be your company name.
Your Price:
If you saw our last post about buying UPC codes you know that you need them to list your products on Amazon.
How to Buy a UPC Code
Step 5: Buy a UPC Code if you dont have a UPC code yet. Go to SnapUPC
Sell Products And Services With Amazon
The following tactics are all about selling. While selling isnt the only way to make money on Amazon, its one of the most common, and there are several different ways to do it. Even if you dont want to sell a physical product, read on. You may find a method of selling on Amazon that surprises you!
Don’t Miss: Amazon Credit Builder Card Apply